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Infographic Design Services
Increase your reach with visual content that consumers share
Infographic Design Services
90% of the information transmitted to the brain is visual, making infographics an effective medium for communicating complex statistics, data, and information. Infographics not only communicate your message quickly, but they also increase engagement, as they are shared 3x more than other forms of content, as well as having a significant effect on SEO, CRO, and social media advertising.
Infographic design has been proven to drive major results for digital marketing when integrated across the marketing funnel and with content marketing strategies. Finding a company that knows how to meld marketing strategy and world-class creative production is the key. Look no further than WS Europe.
The Benefits of Infographic Design
Improve SEO Rankings
Visual content like infographics has been proven to help boost SEO for pages by increasing time on page, lowering bounce rates, and other positive factors that affect Google's algorithm
Improve Ad Performance
By using custom infographic design, click-through rates (CTRs), ad engagement, and overall ad performance have been proven to increase.
Simplify a Complex Story or Data
It is possible to simplify information about a company, product, or process, as well as market research data, through an infographic that aims to educate your target audience.
Get Major PR Exposure
An infographic can be a powerful tool for pitching media outlets and obtaining major press coverage for brands.
90%
90% of the information transmitted to the brain is visual
Infographic Design Services
We combine the power of infographic design with marketing strategy to help clients achieve their marketing and sales goals.
During the infographic design process, our infographic team collaborates with our client's marketing department to first understand the client's goals, and then reverse engineers them backward, ensuring the best strategies are in place, the best infographics & other visual content to accomplish the goals, as well as assisting in marketing implementation to assist clients with achieving their goals.
Why Infographic Design Services Work
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Changing Minds
When presented visually, 65% of the information is retained 3 days later; when written or spoken, only 10-20% is retained.
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Shift Learning
Studies have found that visual aids like infographics can increase learning by up to 400%
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Content Marketing Institute
In the last 4 years, infographics have seen the biggest increase in usage amongst B2B marketers - now at 65%
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Web Marketing Group
About 40% of learners prefer visual information to text alone.
Infographic Design Services: Our Process
Through our proven, repeatable 4-step Infographic Design Process, we will help you accomplish your goals without destroying your marketing budget
Phase 1: Research and Concept
Upon receiving the completed form and background information from the client, our researchers & copywriters conduct interviews to help them develop a story and concept that will meet the client's expectations.
Phase 2: First Look
We will create a visual game plan based on the brand guidelines, the target audience, and the topic, which will connect with the purpose of the infographic. A first-look overview will be presented showing the visual style, icon style, color palette, as well as a sketch of how everything will interact.
Phase 3: Infographic Optimizing
We'll ensure the page where the infographic lives is fully optimized for SEO with proper tagging and supporting content, as well as break the infographic up for the various social media platforms and size it out according to the requirements of each platform.
Phase 4: Infographic Design Launch
After the infographic is complete, all files are sent to the client for marketing success.
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In need of a digital agency for SEO, Web Design, Development, Hosting, Social Media and Support – to increase your sales? Our SEO agency create content driven strategies to make your company visible. Get in touch with us to grow your business online.
